Smart features
The Sarbacane suite integrates artificial intelligence features designed to optimize every phase of your marketing campaigns, from their creation to post-sending tracking.
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"Value for money, flexibility in integration and use, comprehensive documentation, responsiveness – it’s all there!"
Louise HERAUT, Le Fourgon
A loyalty email is a message sent to a customer as part of a loyalty email campaign that aims at consolidating the trust already expressed through a purchase, an account creation or a subscription. The customer loyalty email can have an informative (newsletter) or commercial (generate sales) purpose.
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Here are our suggestions for writing a good loyalty email:
Target in advance the key moments for the loyalty email campaign
Define the right topic (useful and adapted content)
Prepare in advance the list of recipients (segmentation of recipients)
Customize design and content
Respect the basic rules of email marketing (well-balanced layout, originality, CTA, etc.)
